WCUB AM 980 features 5,000 Watts of Power and covers 17 Northeastern Wisconsin Counties plus Upper Michigan, 24 hours a day.
Our format is modern country with some "gold" hits thrown in the mix, a heavy news emphasis with strong audience promotion and involvement. The Breakfast Club program originates in front of a live audience at local Perkins Family Restaurant from 6 to 10 am Monday through Friday.
We have a full time News Director with a fully computerized News Room. Our satellite delivered weather is updated instantly. Weather TV-5 Meteorologist Dave Miller also assists in weather emergencies.
We feature a NAFB Full-Time Farm Department with reports Monday through Saturday and a Farm of the Month featured each month.
Our sports coverage includes NASCAR Nextel Cup/Busch/Truck, and some Indy races. We have an intense concentration on outdoor sports - Sport Fishing Reports from Lake Michigan from late May through early September, and snowmobile & ski reports in season. We also feature Manitowoc Breakers Hockey with play by play action broadcasts live.
Thanks for listening!